Believe it or not, a person's environment has a huge impact on the way he or she thinks and behaves. Now, you may think that you think and behave the same way no matter what environment you're in. But if you think about it, you act much differently when you're at work, then when you do when you're at a sporting event. You act differently when you are at a place of worship than you do at a party. The reason for this is because of social norms or cultural levels. And what's funny is that businesses that make money from people visiting from them actually spend a good amount of their time figuring out how people will behave in certain environments even though you may not have any preconceived thoughts that you might do something.

So for example, sporting events are typically filled with high energy comradery and an overall high level of excitement and team support and battle. So in these types of environments it's okay to curse, use foul language, scream and yell. The people who run the sporting events know very well that this will cause people to use a lot of their energy, which is why they always have food and drinks available at a very high cost. Most people would never pay what they pay for a hot dog anywhere else but at a sporting event.

The same is true of a hotel. When you are in a hotel, you would think that there are no cultural rules. There is no rule that says you have to be quiet like you're in a library and there's no rule that says you have to be rowdy and energetic like a football or baseball game. You simply go there, you're left your own devices and you can do whatever you want. But rest assured, the hotel has a pretty good idea of what you're going to do.

When you get there, chances are, you'll get something to eat or perhaps a drink at the minibar, which cost a heck of a lot more than it does anywhere else. You may even order a movie, which is much more expensive than it is anywhere else. Even if you bring your own stuff, the likelihood of you using the services provided by the hotel are still extremely high. They already know this fact, which is why they have put these things there for you to use.

My point is that environments dictate behaviors. So, if you want to make a change in someone's behavior try changing his or her environment. The environment is something that you control. You can now begin to predict the way that people will act. What's great about this is that you can also change the environment to drive different types of behaviors. Simply changing around some of the furniture in a room can have an impact on the way that people communicate with one another, because it can change their state of comfort or anxiety.

Now most people think is that to change someone's behavior, you must first change his or her attitude. But the reality is that if you change someone's behavior consistently it will lead to a new attitude. So it's actually the reverse that is true. Anytime a person is put into an environment that they are unfamiliar with there has to be a change in the way that the brain is working. The state of mind becomes more open to suggestion. This will then cause the people to think about whether or not they should stay in that environment or remove themselves from it.

The key point that I am making here is that if you remove people from their normal environments you then have a better chance of gaining compliance from them, because you have taken their mind into a state that is more suggestible. The key, however, is to take people into environments where they will still feel comfortable. You do not want them to spend most of their time wanting to then leave the environment.