Ninja Persuasion Hacks: How To Figure Out How Your Subject Makes Decisions

Ninja Persuasion Hacks: How To Figure Out How Your Subject Makes Decisions

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Persuasion is all about frequency. You’re operating on one frequency. The subject is on another frequency.

The better you can align frequencies with your subject, the higher the odds of you persuading them.

There are countless ways to do this.

This is just one (very important) way to do it.


By understanding how your subject makes decisions you can frame or position your presentation so that they are more receptive to it.

So let’s get started.

Now realize first and foremost, that pain, pleasure and circumstances ultimately have a huge impact on the decisions that people make in terms of these categories. I'm referring to helping people make big decisions, decisions that they really have to sit down and think about and ponder. So taking emergencies out of the equation or situations where people are almost forced into making a decision, we are going to refer to how people make decisions that will affect them drastically when they have the resources, time and the peace of mind to think them through.


#1 The Thinker

Thinkers love to scrutinize, they love to jot down pros and cons and potential outcomes of every option before they actually make a decision. Thinkers love to take a look at details and understand how and why things work. It is important to realize that your presentation must always be structured in a way that thinkers can constantly analyze your message, because if they don’t understand the mechanics behind what you are saying, you will lose them entirely.

When it comes to the data that you present the thinker, it must be hard, factual and quantitative if possible. Numerical data is especially intriguing to the thinker. Because thinkers not only rely on logic, but they want to rely on logic, they tend to put up walls of defense to guard their true emotions and feelings, passions and desires.


#2 The Skeptic

As the name suggests, the skeptics are naturally suspicious people and very rarely will they take information seriously that is not congruent to their own paradigm of the world. In order for them to truly believe information, it must come from sources that in their mind have credibility. Otherwise, they will not accept what you tell them. In fact, they will challenge it and write it off as nonsense even if it is accurate and correct.

One of the initial ways that skeptics begin to trust people is through similarity. If the skeptic believes that someone is similar to them in some way, he or she will assume that their perspectives on things are the same. The challenge in influencing a skeptic is that they make it very difficult to engage emotionally because they can very easily detach themselves.


#3 The Follower

Followers use other people's decision-making processes as reference points to make their own decisions. They typically will do something because it has been proven to work in the past by someone else. They don't like venturing into uncharted territory or do things that have never been done before. They don't like to explore options that have not been proven to work, and they are certainly not innovative or creative people. Followers are great listeners and are very diplomatic when they interact with other people.

They are open to other people's opinions and perspectives on things and tend to have a high level of emotional intelligence. The challenge with the followers is that they can sometimes be hard to identify, because they can easily be misidentified as thinkers and enthusiasts or skeptics.Followers love bargains. To them getting a great deal is everything. And oftentimes, they will trade the risks involved with something new and unexplored for a decrease in price. Sometimes they will jump on an opportunity simply because the prices so low that they don't want to miss out. They enjoy haggling and oftentimes actually find the process to be a source of entertainment. What's interesting about followers is that they can be spontaneous and take action on the spot, but only if they know that doing so has been proven to work before.


#4 The Leader

Leaders are proactive, independent, meticulous, “strive for perfection” type of people. The main emotion that's actually driving all of their decisions is fear. They often worry and easily become anxious or nervous when they think about the unknown. Anytime change or something new enters their life, they automatically assume that it's going to affect them negatively rather than positively.In terms of big decisions, leaders need to feel as though they are in control of the entire process. In a sense, they are possessed with power. They must first review any type of information so they can make a decision based on their own judgments rather than the input or device of others.

Leaders also avoid risk and responsibility, because of fear of failure. Remember the fear is the driving force behind everything that the leader does.


#5 The Enthusiast

Enthusiasts are always looking for something to get involved with. As the name suggests, they are enthusiastic about new ideas and are quick to embrace them. They seek to know more about how that idea can benefit them as well as others.

They're very interested in innovative ideas and can identify with the revolutionary thinking. They love to imagine possibilities, and are responsible and accountable. They care really only about the bottom line. Enthusiasts are interactive, can make decisions very easily and are not afraid of risk.

Enthusiasts as are never afraid to pull the trigger once the timing is right. In fact, if there's one thing that the enthusiast frowns upon more than anything else, it's procrastination and wasting time. Enthusiasts are also very interactive people. They enjoy talking with others and sharing ideas, brainstorming is also very enjoyable to them, as they like to share ideas with others and see how a concept can come to life. They're also known for jotting down ideas on the whiteboard or a piece of paper and leaving it to someone else to figure out how to assemble them. They can be very talkative and engaging people, but they can easily take over conversation and speak very fast and animated. They can also be very interruptive and have little tolerance for the boring and mundane.

Now that you know the 5 major decision archetypes...


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How To Network With Influential People

This is important. When it comes to influencing and persuading others, there are levels of key players. The higher the key player, the more at stake for you.

Somewhere in the world there is a key player that could help take your life to the next level.

In this video, I'm going to share a few simple steps to networking with key players or influential people.

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Four Steps To Follow Before You Negotiate Anything

Four Steps To Follow Before You Negotiate Anything

Negotiation is a natural part of life that is occurring all the time on many levels. Sooner or later you’re going to have to negotiate something. Whether it’s a low-stake scenario like getting a late payment fee waived or something big like an investment deal, it’s going to happen. So you might as well get good at it. This post will serve as your “prep-work”. It will give you the tools you need to walk into a negotiation with your best foot forward.

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Step 1: Prepare

Preparation in the negotiation process is very important. Just as you would never engage in any competition without first preparing, you must take the proper action to ensure you know what you’re doing at the negotiation table.

Be Yourself - Don’t try to be someone that you’re not. It will make you uncomfortable and the other party will pick up on it.

Identify Your Style - Don’t take on a style that is not natural to you. If you are naturally laid back then stick to that. If you are naturally energetic and charismatic then stick to that,

Be Consistent - It’s important that you stick to whatever path you choose in negotiation or you will appear indecisive.

Set Your Goal - Decide what is it that you really want. Never step into a negotiation without knowing what your really desire.

Get Ultra Specific - Write down your goal/target & bring it to the negotiation table.

Set Your Expectations High But Realistic - Aiming higher than usual will provide you with breathing room. Plus you never get what you don’t ask for.

Make It Justifiable - Ensure your goal is justifiable or the other party will write it off.

Practice Active Listening - Learn to master the art of listening to others. Listening enables you to read people, creates rapport & allows you to adapt.

Don’t Lie or Mislead - Never provide any false information or statements that you believe will cause the other party to agree.

Step Two: Utilize Leverage

“Leverage - To use (something) to maximum advantage”. Leverage is all around you. You must take the time to properly identify people, information or resources that will increase your chances of getting the best result possible.

Asses Social Landscape - Carefully identify context of the situation, environment, relationship status and norms of the negotiation. And be prepared to act in accordance with them.

Provide Proof/Evidence - Always be able to provide proof or evidence that supports your case for your expectations.

Gather intelligence - Visualize the negotiation in your mind and think about what the other party may say or what proof they may bring to support their case.

Identify The Best Audience - If possible, try to negotiate in the presence of an audience or party that you know will support your case.


Step Three: Save Time

Time is a precious commodity. It also has the power to destroy a negation in and of itself. It’s important that you don’t waste it.

Find The Decision Maker - Don’t waste your time trying to negotiate with someone who is not in the position to make the final decision.

Utilize Mutual Benefit - Position your goals with mutual benefit to the other party. Spending too mach time talking about what’s in it for you will create resistance.

Identify Objections - Figure out what common objections the other party may have against your case and be prepared to overcome them.

Identify Low Cost Concessions - If you cannot overcome an objection and/or must make a concession, look for low cost concessions or things that will not deplete you of resources.


Step Four: Control The Climate

The better you are at controlling the climate of the negotiation the better the chances are of you getting what you want.

Identify The Losing Side - Identify the side which has the most to lose if no deal is made. If it’s the other party then utilize that if it’s you, have some low cost concessions ready.

Identify Time Constraints - Identify any time constraints or circumstances that would cause the dealt not get done.

Identify control factors - Find any factors that you could gain control over that the other party would need and use as a concession if necessary.

Identify allies - Are there any allies that could be used to effectively support your position. If so, find them.

What you have here is a perfect prep list for entering any negotiation.

If you’d like to know the 3 steps you must follow to position yourself to win once you're actually in a negotiation, then check out The Maverick Negotiation Quick Start Pack.

Want To Know The Closely Guarded Secrets That All Masters Of Persuasion Bring To Every Negotiation?

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How To Persuade "Non-Believers"

Have you ever found yourself trying to persuade someone of something that you know is absolutely true but the other person doesn't believe you?

You tell them the sky is blue. They say it isn't.

You tell them if they jump into water they'll get wet. They say they won't.

We call these types of people "non-believers" and they are among the most difficult people to persuade. It is possible however to get them to see things differently and in this video I share my strategy for doing so.


How To Gain Covert Control

Covert influence is often the best type of influence because your target doesn't realize that you're influencing them.

Keep in mind, when doing this that you should always use it to create win-win situations that are mutually beneficial to both parties.

That being said, I would like to share some simple steps to covertly influencing others.

Watch the video and feel free to leave a comment.

How To Use Rapport Hooks To Keep Your Subject Engaged

Have you ever been in a situation where you thought you had created a good relationship with someone but when it came time to persuade them, you were on two different pages?

Chances are something happened during the rapport building stage. And what's worse, chances are you don't even realize what it was.

Many times it has to do with the amount of information you're giving to your subject.

The classical method of establishing rapport is talking to the other person and actively listening so that he begins to share more of what he’s thinking and feeling at the moment.

The ultimate goal of rapport is to create this instant bond between the speaker and the subject. We are going to enhance that process right now with a potent technique called rapport hooks through the hypnotic vortex.

Rapport hooks are actually subconscious cues placed strategically throughout a conversation to generate interest in what you are saying so that the subject will feel that he needs to know more about what you’re saying.

Too often people make the fatal mistake of laying down everything they have to offer at once.

When you do this your subject will feel that you are somewhat desperate to please him/her and this will reduce the authoritative image that you want to project. Remember – desperation and anxiety have no place in hypnosis, influence or persuasion.

So as someone who wants to master conversational hypnosis, you have to exert a lot of continuous effort to ensure that these negative elements will never take the fore when you are trying to express yourself effectively in front of other people.

How can you use rapport hooks to engage other people in an instant? Here’s an example to show you just how easy it is to use rapport hooks in any situation:

“I arrived in the building because I was supposed to meet with my broker. I was welcomed by a bunch of guys in dark suits and they asked me if they could talk to me for a few minutes. I didn’t want to disappoint them so I said “alright, let’s talk”. To cut the story short I was still able to leave the building in one piece but I missed my meeting with my broker”

Did you notice anything about how I relayed information in the example? There was indeed a story there and I did give out some important stuff related to my story.

But in the end, the story was incomplete. It was missing a lot of important details and that is really what hooks in the subject. By removing some important details from what you are saying, you will be able to create a natural interest in your story. People will become hungry for more.

Rapport hooks are extremely convenient tools because you don’t have to be a brilliant speaker in order to use them. So even if you have a very simple story to tell you can create and sustain rapport throughout a social engagement by using hooks throughout the conversation.

When you feel that you are slowly losing your subject or audience you just have to tweak your inputs so that your subject’s mind will automatically be alerted that there’s something missing from what you are saying.

Of course, you will still provide the necessary details. But you are going to make your subject work for it. You are going to wait until the full effect of the hooks begins to manifest. The number one sign that we are looking for is questions. When your subject begins to ask questions out of the blue, you can be assured that rapport is being created as you continue to engage the subject.

Rapport hooks can also be used for the effective fractionation of rapport. Remember our short lesson on fractionating rapport? You can regulate rapport by allowing the subject to set the pace of the conversation. You give a little information, gain the interest of the subject and wait a bit for the questions.

When a subject is able to comfortably formulate questions, that means the speaker is not pressuring the subject at all. You are not breathing down the other person’s neck and that in itself is a great thing because a comfortable and trusting subject is 90% there already. He’s ‘in the zone’ and he is more likely to say yes to your offer.

Here’s another example of how simple rapport hooks/cues can be used to create an instant buzz about what you want to share to your audience:

“I recently visited a small town in Africa where diabetes, heart diseases and cancers are virtually unheard of.

They grow a strange plant there and they eat it every single day. Wouldn’t it be wonderful if we can grow that simple plant here so we can reap its health benefits, too?”

If you look at the second example, you can see the arc of the story very clearly. There’s context and there are some supporting details. But I have strategically left out the most important detail of all – the name of the plant and what people in the town were using it for. Curiosity is automatically increased because people don’t like it when they hear an incomplete story.

How To Shift Someone's Thoughts Using The Redefine Pattern

Have you ever been in a situation where you wish you could reach into someone's brain, push a button and get them to think differently about something?

Maybe a person who's arguing a point that makes no sense? Maybe a prospect who's giving the same objection over and over? Maybe someone you admire that you want to feel the same way about you?

Listen, there's no such thing as a magic button that can do this for you. But the redefine pattern comes very close.

This hypnotic language pattern basically enables you to shift a person's frame of thought from one place to where you want them to be.

It looks like this:

The issue at hand is not (A), it is really (B) and that means (C).

Pay close attention to the arrangement of the words and the three major elements of this language pattern (A, B & C). The first element smoothly connects with the existing issue; this creates a seamless connection between the redefine statement and the last statement of the other person.

However, as you reach the first element (is not A), the current issue is negated and a new issue is quickly introduced (it is really B). The new issue is further imposed on the conversation through the third element (and that means C).

Be aware though that you have to be gentle when shifting topics especially if you are faced with critical individuals like academics or hard-nosed business folks. If the shift in a conversation becomes extreme, there is a big chance that the other person will not respond readily to your input.

Watch the video, leave a comment & share.

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How To Be More Persuasive

People think that persuasion and manipulation are the same thing. This is almost true.

The techniques used in persuasion are the very same techniques used in manipulation. The main difference is the intent of the end user.

Simply put, the master of influence uses his/her power to get the target to comply in order to create a result that is mutually beneficial. The master manipulator on the other hand, uses his/her power to create a result that is one sided. It is created with the intent of being beneficial to them only.

Yet still, many people still think that masters of persuasion and masters of manipulation are the same.

So how do you become more persuasive without appearing as sleazy or manipulative?

Watch the video.

How To Overcome Objections The Right Way

Many people are afraid of objections. Not hard to understand why. It's basically a form of rejection and most people don't like being rejected.

But what if I told you that there's a way to reduce the odds of you being rejected even before you make your pitch?

And what if I told that there is a rock solid formula for overcoming objections if in fact you do get shut down?

Would you like that?

If so, then watch this video.