Credibility is probably the biggest driving factor in your ability to influence. If people perceive you as credible, they will be open to your beliefs, values, opinions and what you have to say. So what exactly is credibility made up of? Well, essentially, credibility is when six key factors come together and create your perceived […]
Leaders are influential. It's just that simple. The problem is often times people try to be something that they're not. And other people can see right through that BS. That's why when becoming a leader, it's important that you stay true to who you are. In this post we'll cover the six different types of […]
Training yourself to become an effective conversational hypnotist can sometimes be difficult because there are so many areas to cover and so many techniques to master. Let me be the first one to admit that it is not going to be a walk in the park if you are seeking true personal excellence. But then […]
I'm a big fan of NLP. And for many reasons...which I won't bore you with here. Instead, I'll tell you just one: Through extensive research Richard Bandler & John Grinder made sense of some of the most complex questions we have about what makes people achieve greatness at certain things. And a large part of […]
The information in this post is the result of over 15 years of research and hard testing. It works. It’s the same strategy that I used to go from being a dead broke, C level high school graduate - who by all accounts should have wound up working an 80 hour a week job that […]
It's no secret that if you're having trouble overcoming objections, you probably did something wrong during the presentation. Because had you done it correctly you would have uncovered all the objections early on and would be prepared to overcome them. But guess what? The world ain’t perfect. So what I want to share with you […]
Persuasion is all about frequency. You’re operating on one frequency. The subject is on another frequency. The better you can align frequencies with your subject, the higher the odds of you persuading them. There are countless ways to do this. This is just one (very important) way to do it. By understanding how your […]
In 2006 I wrote a sales letter that brought in around $500k. Since then, it's probably done millions. I wrote it from my one bedroom apartment in Brooklyn with little to no experience writing copy. I did it in my basketball shorts and I drank a six pack before I started writing it. It was […]
In part 2 of this 3 part series, I share 3 more tips on how to communicate more effectively.